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Salesforce Customer 360 provides deep insights into customer behavior and history to drive effective business decisions through updated data sources and advanced analytics.

Salesforce Customer 360 leverages AI capabilities to provide customers with the most personalized and memorable experiences. The system informs you of the most effective customer response based on segment behavior to improve overall satisfaction and conversions. 

Using Salesforce Customer 360 enables your organization to manage data and consent from a single touchpoint. The organized framework simplifies the steps required in building comprehensive customer profiles for fluid and more effective business decisions throughout the company. 

Salesforce Customer 360 Truth service offers seamless data and privacy protection. Customers across multiple endpoints can connect to your system through a trusted platform while your team monitors insightful transactional data. Decision makers can have peace of mind managing their networks as Truth follows the latest industry compliance, such as the California Consumer Privacy Act (CCPA).

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